Google refocuses!
When Google announces that they are closing their affiliate network program. I was really quite surprised and wondered what their plans were. Then later this week, a thought struck me as odd and a made me think. So I wanted to share with you what the thought was and how and why Google will make an Paid Referrer program and when to you can probably expect it!
Google Will have to compete!
Amazon and Apple have their own referrer program to draw people from all over the world into their sites. We also know both Apple and Amazon have their own affiliate programs and referrer programs that will help people encourage readers and people to visit their site. Google Play will have to come up with a way to get people to come to their store. This is the only way this will help increase Google’s Revenues and that seems to be the only way!
How and When?
I don’t know exactly when but If it is anything like the Kindle Fires prediction, then it will be really soon! As far as how, it would really be a simple as transforming the Google Affiliate Network into a Google Play Referrer Program. They have the tracking capabilities and it would be a shame and kind of a waste just to not use the infrastructure they have in place to track clicks to their play store and pay per click that goes their or even buys stuff from the Play Store.
I wouldn’t be surprised if it didn’t happen before the end of the year but that would just be a miracle in all aspects.
What I didn’t understand until just recently is that they would have to close the Google Affiliate Program to open up the Referrer program. The reason why they can’t have two is that would be almost a monoply type of problems. So Google probably decided to close it and make it a referrer program for their Google Play Store. Just a thought but I’d hate to be wrong on this one and I really don’t think so!
